Elements of Successful Engagement Efforts
“Successful engagement programs often incorporate four main elements. These elements include: education, empowerment, a strong call to action, and recognition.
- Educate: The audience must be aware of a problem and/or the opportunity for action before any engagement can occur. Providing accessible and credible information will help avoid dismissal or skepticism, and ensure understanding.
- Empower: Audiences can respond positively to a call to action if they have the capacity and permission to engage. If there are obstacles to action, the program should seek to empower by illuminating options and setting out a clear path forward.
- Call to Action: A successful call to action is inviting, clear, and well-communicated.
- Recognize: Recognition is a critical element of successful engagement programs. In our feedback-driven culture, people stay more engaged when they have an indication of the impacts of their actions and are given positive reinforcement for changing their behavior.”
-excerpt from the Center for Climate and Energy Solutions Best Practices in Sustainability Engagement
- Twenty-three BPS Schools are participating as 2019-2020 Green Team Schools. Ellison Parks Early Education Center Teacher Donnie Lucente and his class were recognized as a 2019 Green Team Grand Prize Winner for their green team activities.
- Spring 2018, BPS Facilities Management partnered with City of Boston Love Your Block on volunteer school beautification days at the Trotter, Curley, Mozart, and Perry.
- Hundreds of BPS students participated in the 2019 Global Climate Strike on September 20, 2019. Boston Student Advisory Council co-planned and emceed the Boston City Hall Rally and Boston Strike.
- Two teams of students from Boston Latin Academy’s AP Environmental Science took part in the 2018-2019 Lexus Eco Challenge. The “Green Transport” team studied their commutes to school, used a carbon calculator to calculate their emissions, and built an app to educate fellow students about their own transportation footprints and to suggest alternatives. The “Keep Breathing” team measured particulate pollution in different areas of their neighborhood with homemade dust catchers, quantified the data with a microscope, surveyed community center members, and reported their results.
BECOME A GREENOVATE BOSTON LEADER
The Greenovate Boston Leaders Program aims to increase Bostonians’ understanding of the climate impacts in Boston and the actions required to mitigate the impacts. We want to involve you as part of the collective action needed in advancing citywide climate action initiatives. The Leaders program gives you the materials and support you need to lead and collaborate with your community on climate action.
Following a successful pilot in 2018-2019, BPS will offer Greenovate Boston Youth Leaders trainings at interested BPS high schools and middle schools during the 2019-2020 academic year, putting the focus on youth empowerment and leadership. Fall 2019, trainings were held at Madison Park Technical Vocational High School, McCormack Middle School, and Community Academy of Sciences and Health (C.A.S.H). Spring 2020 trainings will be sponsored by a $5,000 BOLD Ideas Grant from Schneider Electric.
Is your school planning a project this year? Register the project with Green Apple Day of Service to be eligible for mini-grants and Green Apple Awards.
Green Apple Day of Service unites parents, teachers, students, companies and local organizations for volunteer projects that transform our schools into safe, healthy and sustainable learning environments. (All school volunteer projects should also register with PartnerBPS.)
Green Apple project ideas include school beautification and clean-ups, gardening, recycling, energy audits, and more!
Green Apple Day of Service is sponsored by the Center for Green Schools and U.S. Green Building Council.
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